The internet is so full of marketing tips and ideas that it really is a mammouth task to sort the wheat from the chaff, so here you will find some of the sorting done for you. As well as a number of my own articles, I have searched the web and talked business experts I meet on my conference travels to bring together some of the latest ideas that really work for small businesses.
Many of the marketing tips articles here are also available if you wish to reuse them in your own ezines or websites or publish them in your printed magazines or newsletters. There is no charge provided you reproduce the articles exactly as they appear here with the authors byline, brief biography and live web links. Simply follow the link at the foot of each article to to download the copy and details.
Sometimes we get so absorbed in the latest and greatest marketing fads we simply forget the basics, the blindingly obvious things we often forget to do. In this article professional speaker Rikki Arundel uses a simple story to vividly illustrate the "common sense" importance of putting the customer first in everything you do.
In a world of noise and junk, the key to success for any business is to Get Attention and Be Remembered. In this article professional speaker Rikki Arundel illustrates how to master these two important skills to get your customers doing your marketing for you.
If someone asks you who you do business, with how do you answer? Very few businesses market to everyone and only the corporates can afford to reach them. When you are marketing on low budgets, it’s important to focus your activities on a clear niche, and that can give you huge advantages over your larger competitors.
By 'Dangerous' Debbie Jenkins
If you want to reduce waste and grow your business it can be useful to know where to look. Marketing waste is usually most apparent in these 7 key areas:
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